From House To Home
ISSUE: July 2008
U.S. Furniture Gains Global Following
Published in design •newsworthy •spaces •furniture | 0 Comments, Talk about this article »
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American furniture is becoming as much of a status symbol overseas as Limoges, Prada, and the Porsche have become in America.
The New York Times has reported how purveyors of high-end furniture are concentrating on the growing overseas market for American-made, luxury furnishings. Their biggest customer base: the newly affluent in China, Russia, India, and the United Arab Emirates.
The U.S. industry’s renewed commitment to up-to-the-moment styling, combined with brand-name designers and a long-standing tradition of fine craftsmanship, has helped create an image that appeals to international consumers. These new consumers also view America’s large-scale upholstered and wood furniture as a status symbol.
“I’ve been to Japan, China, India, all these places, and one of the things they brag about is that they have American furniture,” says Jerry Epperson, an American furniture market analyst, “the implication being that they have a home big enough that they can even use American furniture.”
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